Keep your prospect’s attention!

by Don Sanders, 04/09/2003

Salespeople frequently lose their prospect's focus during a presentation. Avoid this dilema by maintaining constant eye contact while talking and listening to your prospect. Never let your eyes dart around the room. Look the person in the eye, begin talking, and never take your eyes off him or her. If you do, you increase the chances of your prospect not focusing 100% of his or her attention on what you are saying.

Moral of the story:

Keep your eye on the "ball" to get the sale!